Let's start a conversation.
Tell us what you're working on. We'll get back to you within one business day.
Prefer email? hello@test-ctrl.com
The questions everyone asks.
What do we need to bring?
Access to your ad platforms and a revenue or sales series. Both connect through managed connectors, so there's no engineering project on your side. The mix model wants about two years of weekly history; it runs from one year, and the wider uncertainty that implies is stated plainly.
How long before we see something?
Onboarding is connector-driven, so the plumbing takes days rather than months, and there's no implementation fee. Your first decision-grade read follows the first study cycle on your settled data; we'll give you a concrete date for your setup in the first conversation.
How does pricing work?
One subscription banded to the ad spend under measurement, from $2,500 a month, with studies included in every plan and credits metering AI analysis and extras. Tell us what you spend and we'll confirm your band.
Do you use AI?
Never to decide a number. The model fits, causal inference, and agreement verdicts are deterministic, auditable statistics. AI helps you interrogate the results (drafting conflict explanations, answering analyst questions), always grounded in figures the pipeline already computed. It can explain your numbers; it can't change them.
What happens when your methods disagree?
We tell you. Disagreement beyond combined uncertainty is flagged with 'trust the test' guidance, and it points at exactly where to run the next experiment. A surfaced conflict is worth more to you than a confident wrong answer.